Colourful Costa Blanca

I have recently been to Benidorm for a short break with my family to celebrate my brother in laws 60th birthday. For sure Benidorm is like Marmite you either love it or hate it ! I would like to tell you how this region has so much more to offer, and how you can explore the coast surrounding Benidorm by using the super efficient tram and bus service. I took the tram down to the most colourful town of Villajoysa, only 20 minutes south of Benidorm and 1 euros 45 cents the tram took you to the top of this beautiful resort, it was a steady 10 minutes walk down hill to the fabulous sea front. There are many lovely sea front restaurants, quirky colourful streets and a lovely promenade to explore. The beach is sandy and very flat. If you are looking for a short break this would be a great option. The tram along this coast line runs from Alicante up to Denia. It runs inland at the top of the major resorts and with lovely mountains as back drop. 
I also headed north on a different day, I took the open top bus from Benidorm for 11 euros 24 hours unlimited travel, I went to the beautiful white washed resort of Altea. This resort is very picturesque, with a central square and a church at the top of the hill with a good selection of quirky shops, labyrinth of streets, while down by the sea front another spectacular promenade that you can walk for miles. There is a lovely marina and good selection of sea front cafes/restaurants. The beach here is pebbled/shingle I found it not as nice however the outlook is lovely. Altea is nicknamed as the Santorini of Spain. The tram station is located at the bottom of the hill and takes 20 mins. I will definitely return to either of these resorts. I loved them, Costa Blanca is a great place for exploring, hiking, beach, shopping, cycling. It really does offer something for everyone.
By Ruth Littlewood • October 27, 2026
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